ddd conceptualized, designed, built and produced a unique experience for guests at BuzzFeed’s 2016 NewFronts event. Filling the entire 41,000 sq. ft. Moynihan Station Skylight venue, the event gave 1,000 brand representatives the chance to see how BuzzFeed creates news and entertainment content for their audience.
By creating an event space with a purposeful flow, we showed guests how BuzzFeed is able to feed their hearts, minds, and businesses. Our team produced playful vignettes, including a kitten with laser vision, to introduce BuzzFeed’s most successful video content over the past year. The actual presentation took place on a custom built stage spanning 80 feet, and included 3 main projection screens and 25 individually mapped orbs.
The event received notoriety from Variety, Fortune, Adweek, Ad Age, and others.
Track: Big Wild - Aftergold (feat. Tove Styrke)